Imagine a gathering of international IT thought leaders seeking to leverage their knowledge to better the tech community. There would be industry experts, info seekers, exhibitors, speakers and more. You’ll find them all at the IT Nation Connect conference, the annual conference for thought leadership and best practices for the IT industry. Our CEO, Margee…
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Why Are Customer Discovery Questions Important? If you haven’t worked with a marketing agency before, you might not know what to expect in your discovery meeting. A discovery meeting kicks off the agency’s fact-finding process. During this meeting, your agency should ask a series of questions to uncover your needs, challenges and desired results. Your…
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The Ken Anderson Alliance is a 501(c)(3) nonprofit corporation creating LIVE, WORK and ENGAGE opportunities for adults with disabilities in Cincinnati. BigOrange Marketing is proud to support such a worthy cause with our marketing best practices. Thanks to their dedicated team and our nonprofit marketing efforts, the alliance’s mission spreads farther in the community and…
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Are you planning an event for your nonprofit? We have compiled the most important steps into a convenient event marketing timeline for nonprofit organizations. Get a head start on the process so you can enjoy the event without last-minute stress. 24 Weeks Before the Event Define your goals Establish fundraising goals Choose a target audience…
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BigOrange Marketing supports SEO strategy in everything we do. One of our unique selling points is that we are able to practice StoryBrand message simplification with a robust SEO strategy. We see many who do not bring SEO optimization to story messaging. Here are the essential steps to a successful SEO Strategy for IT Services/…
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Have you seen our footer lately? BigOrange Marketing is pleased to announce we have received our Google Partner badge. This demonstrates that we have the latest Google Ads expertise and are Google Ads certified, which in turn drives more leads to our clients. There are three criteria to receive this partnership: The…
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BigOrange Marketing likes to see American businesses get leads and grow. We are proud to support them with digital marketing for manufacturers, especially during this difficult time with expensive resources and limited workers. Manufacturing Assistance in the Midwest The Great Lakes Trade Adjustment Assistance Center is a great resource for manufacturers in our region. It…
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How to Create a Good Landing Page A landing page is the place a visitor to your website lands after clicking a link in an email or advertisement. It serves a focused purpose. Not sure how to craft a landing page that will grab attention and convert visitors into leads? The following infographic should help.…
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Looking for a StoryBrand MSP website refresh? Aeko Tech in Fort Worth Texas was. When it comes to capturing the heart of a business and transforming it into a beautiful website, BigOrange Marketing has plenty of experience. Learn how a Fort Worth MSP is better serving their current and future clients thanks to their new…
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A citation might sound like something you don’t want, but when it comes to spreading the word about your business, citations are important. We’re happy to walk you through five reasons why citation building matters. Let’s start with the basics. What Are Citations? Citations are a business listing on a third party website. Such websites…
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