BOM Featured in Amazon Best-Selling Book: Marketing Fusion￼
Published by Influence Network Media, Marketing Fusion is a playbook for small to mid-size businesses that are trying to scale their business and need marketing strategies and tactics help them succeed. In the book, 10 experts provide tons of ideas and tools to help every business leader crush their marketing goals.
“We were honored to take part in this project, which provides new inspiration for businesses that want to grow through marketing,” said Margee Moore, book co-author and CEO of BigOrange Marketing. “We can’t wait to hear how people use the expert advice in the book to flourish.”
BigOrange’s mission is to help small to mid-size business owners get leads and grow. The chapter BigOrange contributed reviews marketing roadmap basics like: buyer personas, how to fight bounce, leading with content, lead magnets and more. It’s a valuable resource for understanding how to leverage the current marketing landscape with 21 strategies that deliver real results. Most importantly, readers will learn that telling an authentic story is the key to increasing leads, building brand visibility and scaling up.
Marketing Fusion also features chapters on “Getting Started with Digital Analytics and Dashboards” by Matt Booher, “Pipeline Plumbing” by Kimberlee Vollbrecht and “The Touchy-Feely Truth About Marketing” by Katy Crossen. If you’re looking for new ways to market your business or just want a beginner-friendly guide on today’s marketing trends, pick up a copy of Marketing Fusion. Find your print or ebook copy here.
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