Home Builder Marketing Company Helps Make HOMEARAMAⓇ 2022 a Success

As a home builder marketing company, BigOrange has the expertise and skills to market a large event like HOMEARAMA Ⓡ 2022. This year, the show saw over 24,000 attendees over three weeks. This wasn’t our first rodeo: For several years, the Home Builders Association of Greater Cincinnati has called on BigOrange to be the digital marketer for HOMEARAMA®. Our team has been thrilled to help the show reach an enthusiastic audience.

HOMEARAMA® 2022 took place at ChimneyRidge in the City of Loveland. We focused on the neighborhood’s Old World charm and the city’s warm and friendly community for marketing. We connected with local influencers, newspapers, magazines and Realtors to promote the exciting home design event. BigOrange was also the student outreach sponsor: We worked with Scarlett Oaks Technical School to get a giant, selfie-worthy Adirondack chair and four regular chairs built to display at the show. The super-sized chair was painted by University of Cincinnati student Taylor Helms. The other four chairs were part of a giveaway offered at the show.
To promote the show, we leveraged digital, social, print and billboard advertising. Digital and social elements included email newsletters, online ads, Facebook and Instagram ads, consistent social media posting and influencer marketing.
Choose BigOrange Marketing as Your Home Builder Marketing Company
Are you a home builder or developer looking for digital content marketing? BigOrange is an expert in the industry. We serve home builders and developers around the country with digital content marketing and more. We deliver what we promise and make sure you’re updated every step of the way. Book a consultation with us today to discuss your marketing needs and how we can help you get leads and grow.
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