Manufacturing Marketing

See how thorough, thoughtful and expert inbound marketing can help your business thrive




Top Reasons to Invest in Professional Marketing Now

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When it comes to marketing for manufacturing companies, it’s a smart move to hire an agency like ours that understands the manufacturing industry. When you choose us to create your website (or refresh your current site), plan and implement your SEO strategy and take content marketing off your plate, you can be assured that all our team members understand:

  • Top manufacturing industry trends
  • How to market efficiently for busy manufacturing company owners and salespeople
  • The relationship between manufacturers and their customers and how to bolster that relationship by sharing your expertise authentically.
  • The manufacturing sales processes, lead times and close rates, so we can effectively support you with sales enablement services.

We Only Use the Best Marketing Technology Out There

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The 22 Best Digital Marketing Ideas to Drive Sustainable Lead Generation in 2022

Ready to grow in 2022? A good plan has to be comprehensive and filled with the best ingredients--from SEO to content, social media to paid boosting. 

Here’s what you’ll learn:

  • How to target efficiently with personas
  • How to assess if your website is hurting or helping you
  • How a content marketing plan will help you rank with Google through SEO
  • The social media tactics you need and the ones you can skip

What BigOrange Clients are Saying

Ready to build a marketing strategy for your manufacturing company?

It’s Time to Tell Your Story

As a certified StoryBrand Guide, BigOrange Marketing uses the power of storytelling to make sure our clients’ message is shared with clarity and simplicity. Remember, when you confuse you lose, so our goal is to reach your customers with clear and memorable information. Keeping things simple is especially important in the world of manufacturing, where jargon can be confusing or off-putting.

When we refocus your website with StoryBrand messaging:

  • Potential customers or clients feel that you understand their problems and challenges.
  • Visitors see clear calls to action and are encouraged to become your next leads.
  • Your standing as an expert authority in your field is reinforced.

Where could the power of inbound marketing take you?

When it comes to marketing your manufacturing company, you have options: You can pay for advertising (a process known as “outbound” marketing) or you can bring potential customers and clients right to you with inbound marketing. Here are some of the elements of an effective inbound marketing approach that result in new sales leads:

  • Thoughtful, strategic and well-executed social media content that informs readers and drives traffic directly to your website
  • Consistent blog posts that share your expert knowledge and help your website rank in online searches
  • Monthly email newsletters that offer advice and point visitors to your website and blog
  • Offers or campaigns that generate fresh interest in your manufacturing services

What if you don’t outsource your manufacturing marketing?

Hiring an internal marketing resource is expensive and time-consuming. Putting marketing tasks on a team member’s shoulders (or on your own) means they might never get done. Don’t sell your company short.

  • Are important marketing tasks always falling to the bottom of the to-do list?
  • Is your current staff too busy to tackle marketing projects?
  • Are you unsure of the best marketing practices for manufacturing companies?

If this sounds familiar, you’re in the right place. You know that growth is vital to your business. You deserve the services of an agency with deep experience in marketing for manufacturers.

What’s Included with Manufacturing Marketing

Are out-of-date marketing strategies filling your plate and wasting your time?

It’s time to let go of the outbound or direct marketing strategies that might have worked in the past for your manufacturing company. Digital marketing allows you to directly track real results.

We understand that competition is fierce in the manufacturing world. It’s difficult to get found by the right customers. No matter what industry you’re in, you need strategic marketing that just works. With BigOrange Marketing services, you’ll see a notable increase in awareness of your brand, new leads coming to your digital door and the connections you need to close deals.

The BigOrange Marketing team is here to help your manufacturing company grow.

The Plan for from Your Marketing

Schedule a non-sales call. No pressure. Real advice.

We'll discuss your needs, budget and share what we do. If we're a match...great! If not, we’ll offer some tips and ideas in exchange for your time.

Get a blueprint plan for you from BigOrange Marketing

Get a blueprint plan for where you're at and want to go.

We’ll propose a package that's realistic based on your budget and desired outcome. You’ll clearly see how your digital marketing will take off.

Connect with leads, customers and employees with confidence.

Connect with leads, customers and employees with confidence.

With your custom blueprint in action, you'll have peace of mind, get found, uncover insights and be irresistible to your target audience.

Recent Customer Reviews on Google

Maya Andreadis
Maya Andreadis
a month ago
I have worked with Margee and the team at BigOrange for over three years and it has been a fantastic experience. Behind the scenes, they are extremely detail oriented, fluid in communication and cutting-edge in marketing expertise. They capture the pulse of today’s marketing trends while utilizing tested methods and projecting future growth for their clients. It is a pleasure to be part of this team!
Ben Baron
Ben Baron
a month ago
I am very pleased with the professionalism of the BigOrange Marketing team. They are helping us to tell our story and are taking marketing off our plate. They are a pleasure to work with.
Chris McDaniel
Chris McDaniel
3 weeks ago
Big Orange is very thorough and professional and their content looks great. I was incredibly happy with their work on our project!
Mark Houck
Mark Houck
3 weeks ago
Been working with Big Orange for a few years now and they are top notch. I would recommend them to anyone.
Taylor Clouse
Taylor Clouse
12 months ago
Great help with our big Homearama event this year with the HBA. Can't wait to see the results