How Do I Find a Marketing Agency for My MSP?

How Do I Find a Marketing Agency for My MSP

Here are a few simple steps to take as you research and find an MSP marketing agency:

  1. Define your goals: What are you looking for? Set clear objectives for your business.
  2. Do your research: Interview past clients on the agency’s skills and professionalism. Look into the agency’s own marketing to see if it’s your style.
  3. Request proposals: Request proposals from multiple agencies to compare strategies, pricing and expertise. 
  4. Collaborate and communicate: Make sure you are transparent with the agency throughout the entire process.
  5. Consider long-term partnership: Find an agency willing to grow with your business and adapt to your evolving needs.
TABLE OF CONTENTS

    Should I Hire a Marketing Agency for My Business?

    As a managed service provider (MSP), you know that the technology industry now is more competitive than ever, bringing up more need for effective marketing strategies. You might be wondering “Should I hire an agency for my business?” To that, we say, “Yes!” Hiring an agency can be one of the best choices you make for your business because it allows you to take marketing off your plate so you can concentrate on your business’s core functions. 

    What do MSP marketing agencies offer? 

    Marketing agencies are here to help your MSP thrive in this competitive landscape. Here are a few key benefits they offer:

    • Expertise and experience: You will be working with professionals who specialize in marketing tactics like SEO, content creation, media marketing and advertising.
    • Time and money savings: Outsourcing your marketing allows your employees to focus on providing top-tier services to your clients. We discuss more about the cost effectiveness below.
    • Access to special tools: Marketing agencies employ advanced tools and technology that can provide insight in order to optimize your marketing strategy. 

    Is it cheaper to hire a marketing agency? 

    We know cost is one of the biggest issues for small and large businesses alike. When investing in something like hiring a marketing agency, there will be some questions that arise. Is it cheaper to hire a marketing agency? How much does marketing cost per month? Can you afford it? In the end, your marketing investment should pay off in terms of lead generation and time saved in your and your team’s busy schedules. 

    How much does marketing cost per month?

    While it might seem higher up front, hiring a marketing agency can actually save you money in the long run. Hiring an in-house team can prove more costly when considering factors such as salaries, training, tools and technology. Pricing depends on the size of your business as well as the projects and services you need, but can cost anywhere from $1,500 to $6,000 monthly offering a scalable solution. 

    Is BigOrange Marketing Right for You?

    Now that we’ve established that you should find and hire a marketing agency for your MSP, it’s time to start your search. Here’s the good news: You might have already found one! Here at BigOrange, we pride ourselves on our marketing experience and expertise, helping MSPs thrive.

    To discuss more about whether we are the right marketing agency for your business, schedule a non-sales call with us today.

    BigOrange Team

    BigOrange Team

    At BigOrange Marketing our team helps dozens of companies win millions of dollars in business while delivering what others just promise. We provide websites and complete outsourced digital marketing plans to help you get found, get results and get your time back.

    Share the knowledge

    New Storybrand Site - BigOrange Marketing

    New StoryBrand Site Launched for Hospitality Technology Consulting Company

    When our long-term client, ATC, decided to expand their hospitality sector with a new brand — ATC Hospitality — they needed a website tailored to…

    Explore this Topic
    Green Industry Statistics -BigOrange Marketing

    Landscaper Marketing: Green Industry Statistics Tell the Story

    In the U.S., the green industry includes much more than just “landscaping.” This thriving sector is built on passion, creativity and a lot of hard…

    Explore this Topic
    Storybrand website examples BigOrange Marketing

    Once Upon a Time: StoryBrand Website Examples for 2025

    Is a new website a part of your marketing plan for 2025? If not, it might be time for a new one, especially if it’s…

    Explore this Topic
    Unleashing the Inner Spielberg BigOrange Presents StoryBrand Framework for Websites to NAHB Builders -BigOrange Marketing

    Unleashing the Inner Spielberg: BigOrange Presents StoryBrand Framework for Websites to NAHB Builders

    I was thrilled to be invited to Indianapolis to present at a National Association of Home Builders (NAHB) Builder 20 Club event this October. Sharing…

    Explore this Topic
    One Page Marketing Plan for 2025 EOS or OGSM

    One Page Marketing Plan for 2025: EOS or OGSM

    You need a solid one-page marketing plan to reach your big 2025 goals. Whether your organization follows the Entrepreneurial Operating System (EOS) outlined in Traction,…

    Explore this Topic
    Websites to Gain SEO for Multi Location Businesses -BigOrange Marketing

    Gaining SEO for Multi-Location Businesses: Geo-Specific Pages and Dynamic Website Pages

    When it comes to optimizing SEO for multi-location businesses, it can be challenging to ensure that each location gets the visibility it deserves. However, there…

    Explore this Topic
    is search engine optimization dead -BigOrange Marketing

    Is Search Engine Optimization Dead?

    Hasta la vista, SEO! Apparently, search engine optimization (SEO) is dead…again. Well, that’s what some slimy sales guy wants you to think. Don’t worry, SEO…

    Explore this Topic
    Custom Home Builder Logos Generate 1.4M Lead - BigOrange Marketing

    Luxury Custom Home Builder Logos and StoryBrand Website Generate $1.5M Lead in One Month

    When a Cincinnati home builder contacted us, they were stuck with an outdated logo and a website that didn’t tell their story or share their…

    Explore this Topic

    The 22 Best Digital Marketing Ideas to Drive Sustainable Lead Generation in 2024


    Ready to grow in 2024? A good plan has to be comprehensive and filled with the best ingredients--from SEO to content, social media to paid boosting. 

    Here’s what you’ll learn:

    • How to target efficiently with personas
    • How to assess if your website is hurting or helping you
    • How a content marketing plan will help you rank with Google through SEO
    • The social media tactics you need and the ones you can skip