BigOrange Marketing To Speak at IT Nation Connect

IT Nation Connect 2021 Conference

Imagine a gathering of international IT thought leaders seeking to leverage their knowledge to better the tech community. There would be industry experts, info seekers, exhibitors, speakers and more. You’ll find them all at the IT Nation Connect conference, the annual conference for thought leadership and best practices for the IT industry. Our CEO, Margee Moore, will be speaking at the conference, and we would love to have you listen to her presentation.

UPDATE: View Our IT Nation StoryBrand MSP Presentation

IT Nation Connect 2021 was a great conference. If you weren’t able to join us, fear not! We are excited to share our 2021 IT Nation StoryBrand MSP Presentation.

What to Expect From Our Session

BigOrange Marketing is all about capitalizing on the StoryBrand methodology. Our speaking session is called Feel Like Your Website Is Broken? 7 StoryBrand Websites of IT Services Firms that Convert! In the inspiring MSP StoryBrand examples we give, you will see how researching customer goals and pain points leads to great hero statements. The StoryBrand methodology is about ensuring that your customers, and not you, are the heroes of your website. It starts with an aspirational image, an inspiring hero statement and a strong subheading that clearly explains what you do to solve your customers’ problems. You’ll hear how a clickable button with a killer call to action, or CTA, is also crucial. Attend our session to learn more about how BigOrange Marketing uses StoryBrand to help seven IT services and managed service provider firms across the country increase their website conversions.

You can also view a complete list of the sessions available to attendees to plan out the rest of your time at the conference.

The Details

IT Nation Connect takes place November 10 through 12. The conference is taking a hybrid approach this fall, with an in-person option in Orlando, Florida, and a virtual option for anyone who can’t make the trip to the Sunshine State. Margee will be speaking Friday, November 12 from 1:30 to 2:15 p.m.

Attending IT Nation

Registering for the conference is easy. The sessions are designed for technology organizations involved in providing managed services. There are various pass levels depending on the viewing option you select, as well as discounts. Interested in attending our session? Register for IT Nation:

We are excited to share our knowledge of all things MSP marketing. We know the ins and outs of efficient marketing for busy IT company owners and sales team members. Plus, our team understands the IT sales processes, lead times, close rates and how to effectively support sales team members with sales enablement and CRM support. Our past and current MSP clients have had tremendous success; our Greater Cincinnati MSP client gets “more leads than they can handle” from their website, lead generation and digital marketing efforts.Can’t make it to IT Nation or our session on November 12? Request a FREE StoryBrand website consultation:

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I'm the CEO + Digital Marketing Strategist at BigOrange Marketing. I’m passionate about helping companies to clarify their messaging to get leads and grow.

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