Launching a Refreshed StoryBrand Website for a Detroit IT Company

BPI Website Launch

With the BigOrange team’s help, BPI has launched a refreshed StoryBrand website that offers a clear vision of the company’s services and advocacy approach. With a new look and streamlined functionality, the site introduces visitors to the company’s core services and its proven process for delivering client success.

BPI is an IT company that, for almost 50 years, has provided cutting-edge B2B IT support and cyber security services to clients in multiple industries. For more than a decade, the company has provided unbiased, real-time business and technology solutions that are flexible and cost-effective. The company decided a site refresh was needed to clearly express the vision of their advocacy approach and properly showcase their services. BigOrange was the perfect web design agency for the job with our core competency in refreshed StoryBrand website design and SEO.

“BPI chose our agency to use our StoryBrand and web design expertise to capture and express their vision. It was truly an honor to play an important role in the launch of their refreshed site, and I am confident the streamlined functionality will make it much easier for their clients to find the services they need,” said Margee Moore, CEO of BigOrange Marketing.

BPI partnered with BigOrange for ongoing content marketing services including social media management, content creation, digital strategy and monthly KPI reporting. The BigOrange team of seasoned pros is delivering on their promise to help top companies win millions of dollars in business.

BigOrange launched the refreshed StoryBrand website in early December, and BPI is pleased with how the site showcases its passion for enjoying what they do: helping clients find success. Our team at BigOrange Marketing looks forward to many more years working with BPI in their endeavor to help create and maintain technology environments that support company success. 

Looking for a Refreshed StoryBrand Website? 

Is your website telling your company’s unique story? If not, it’s time to connect with us for more information on how to refresh your website and increase traffic and sales. We specialize in IT services marketing, financial services marketing and marketing for builders.

BigOrange Team

BigOrange Team

At BigOrange Marketing our team helps dozens of companies win millions of dollars in business while delivering what others just promise. We provide websites and complete outsourced digital marketing plans to help you get found, get results and get your time back.

Share the knowledge

What Is The Purpose of StoryBrand Website

What Is the Purpose of StoryBrand?

The purpose of StoryBrand is to help businesses clarify their messaging so they can more personally and clearly communicate with their customers. By using the…

Explore this Topic
Reaching Your Audience Is StoryBrand Free?

Is StoryBrand Free? 

On its website, StoryBrand offers various resources, some of which are free, such as the StoryBrand podcast and blog. However, more comprehensive resources, like the…

Explore this Topic
Is it worth it to become a StoryBrand Guide business

Is It Worth It to Become a StoryBrand Guide?

Becoming a StoryBrand Guide can be worth it for those looking to enhance their marketing expertise and help businesses communicate more personally with their audiences.…

Explore this Topic

What Are Examples of a StoryBrand Website?

An example of a StoryBrand website includes Internos Group’s website, which explains the company’s Miami IT services. The site clearly appeals to the customer’s goals,…

Explore this Topic
What's the Process Plan of StoryBrand

What Is the Process Plan of StoryBrand?

The StoryBrand process and its plan are based on a framework designed by Donald Miller to help businesses more effectively communicate their core messages to…

Explore this Topic
ChannelPro Live Columbus 2024 MSP marketing plan

Learn How to Create an MSP Marketing Plan with BigOrange at ChannelPro Live

ChannelPro Live is the must-be-at event for IT companies to learn and network with their peers and vendors. At the show, BigOrange Marketing CEO Margee…

Explore this Topic
Best Practices For Video Marketing

Unlocking the Potential of Video Marketing: 5 Proven Tactics

In the digital age, where attention spans are fleeting and competition is fierce, businesses are constantly seeking innovative ways to reach audiences and drive engagement.…

Explore this Topic
Future of marketing

Back to the Future of Marketing: The Do’s and Don’ts of AI-Powered Marketing Inspired by ‘80s Blockbusters Webinar

Ready to set your brand up for success? By now, it’s widely known that artificial intelligence (AI) can help businesses improve their sales and marketing…

Explore this Topic

The 22 Best Digital Marketing Ideas to Drive Sustainable Lead Generation in 2024


Ready to grow in 2024? A good plan has to be comprehensive and filled with the best ingredients--from SEO to content, social media to paid boosting. 

Here’s what you’ll learn:

  • How to target efficiently with personas
  • How to assess if your website is hurting or helping you
  • How a content marketing plan will help you rank with Google through SEO
  • The social media tactics you need and the ones you can skip