A top Cincinnati Landscape Design company was poised for growth with new entrepreneurial second generation owner. The new owner wanted to leverage digital marketing to level out peaks and valleys. This would allow for cost efficiencies to keep crews busy throughout the season.
BigOrange.Marketing created a strategic inbound content marketing plan to attract top of funnel buyers and increase leads. The multi-month content plan included PR, thought-leader articles, SEO optimization, social media and CRM integration with their existing system.
Content Marketing Results
The second-generation locally owned Cincinnati Landscaping company has hired a fourth crew to keep up with demand. Spring Cleanup bookings sold out with the first month of going live. The team is executing additional creative offerings to drive additional business such as landscape lighting offers and more.