Launching a Refreshed StoryBrand Website for a Detroit IT Company

BPI Website Launch

With the BigOrange team’s help, BPI has launched a refreshed StoryBrand website that offers a clear vision of the company’s services and advocacy approach. With a new look and streamlined functionality, the site introduces visitors to the company’s core services and its proven process for delivering client success.

BPI is an IT company that, for almost 50 years, has provided cutting-edge B2B IT support and cyber security services to clients in multiple industries. For more than a decade, the company has provided unbiased, real-time business and technology solutions that are flexible and cost-effective. The company decided a site refresh was needed to clearly express the vision of their advocacy approach and properly showcase their services. BigOrange was the perfect web design agency for the job with our core competency in refreshed StoryBrand website design and SEO.

“BPI chose our agency to use our StoryBrand and web design expertise to capture and express their vision. It was truly an honor to play an important role in the launch of their refreshed site, and I am confident the streamlined functionality will make it much easier for their clients to find the services they need,” said Margee Moore, CEO of BigOrange Marketing.

BPI partnered with BigOrange for ongoing content marketing services including social media management, content creation, digital strategy and monthly KPI reporting. The BigOrange team of seasoned pros is delivering on their promise to help top companies win millions of dollars in business.

BigOrange launched the refreshed StoryBrand website in early December, and BPI is pleased with how the site showcases its passion for enjoying what they do: helping clients find success. Our team at BigOrange Marketing looks forward to many more years working with BPI in their endeavor to help create and maintain technology environments that support company success. 

Looking for a Refreshed StoryBrand Website? 

Is your website telling your company’s unique story? If not, it’s time to connect with us for more information on how to refresh your website and increase traffic and sales. We specialize in IT services marketing, financial services marketing and marketing for builders.

BigOrange Team

BigOrange Team

At BigOrange Marketing our team helps dozens of companies win millions of dollars in business while delivering what others just promise. We provide websites and complete outsourced digital marketing plans to help you get found, get results and get your time back.

Share the knowledge

CompTIA Conference ChannelCon Talk

Learn How to Leverage AI to Create Marketing Campaigns at CompTIA 

Gone are the days of marketing campaign planning taking hours upon hours to complete. With our ChatGPT strategy you do not need to spend hours…

Explore this Topic
We’ll See Ya at CompTIA’s ChannelCon 2024 - BigOrange Marketing

We’ll See Ya at CompTIA’s ChannelCon 2024 

The CompTIA ChannelCon 2024 will be here before we know it. BigOrange Marketing’s CEO, Margee Moore, will be meeting attendees at our booth and giving…

Explore this Topic
What Are the Seven Steps of StoryBrand

What Are the 7 Steps of StoryBrand?

The 7 steps of StoryBrand are designed to create a clear and attention-grabbing narrative that positions the customer as the hero and your brand as…

Explore this Topic
Elevate Your Marketing With StoryBrand BrandScript Examples

What Are Examples of StoryBrand BrandScript?

If you’re up to date with the digital marketing world, chances are you’ve heard about the StoryBrand BrandScript. As a StoryBrand certified guide, we offer…

Explore this Topic
Effective Vendor Management MSP

Mastering Vendor Partnerships: Tips for Effective Vendor Management Webinar

Effective vendor management is crucial to ensuring your business’s success and future growth, especially for managed service providers (MSPs). In such a competitive industry, mastering…

Explore this Topic
How to Tell the Tale -What Is A StoryBrand BrandScript

How to Tell the Tale: What Is a StoryBrand BrandScript?

What Is a StoryBrand BrandScript? A StoryBrand BrandScript is a script that summarizes your key message as an exciting and easily readable story. It’s based…

Explore this Topic
21 MSP Marketing Best Practices for 2024

Get Leads And Grow: 21 MSP Marketing Best Practices for 2024

Our own CEO Margee Moore presented her talk to ChannelPro in June. We were delighted to share MSP marketing best practices for 2024 and marketing…

Explore this Topic
How to Use a StoryBrand Brandscript

How Is a StoryBrand Brandscript Used? 

A StoryBrand Brandscript is a powerful tool that helps businesses clarify their messaging by structuring their brand story in a way that resonates with their…

Explore this Topic

The 22 Best Digital Marketing Ideas to Drive Sustainable Lead Generation in 2024


Ready to grow in 2024? A good plan has to be comprehensive and filled with the best ingredients--from SEO to content, social media to paid boosting. 

Here’s what you’ll learn:

  • How to target efficiently with personas
  • How to assess if your website is hurting or helping you
  • How a content marketing plan will help you rank with Google through SEO
  • The social media tactics you need and the ones you can skip