What Does Managed IT Services Mean?

What Does Managed IT Services Mean - BigOrange Marketing

Managed IT services is a practice that many businesses are choosing now, outsourcing the responsibility of maintaining and managing their technology. This is an alternative to the on-demand outsourcing model where service providers perform on-demand services and bill the customer only for the work done. Managed IT service providers offer businesses a variety of solutions to handle their IT needs efficiently and effectively, ensuring smooth and secure operations.

What is a fully managed IT service?

A fully managed IT service involves an MSP taking complete control and responsibility for a business’s IT solutions. This includes monitoring and management of the IT infrastructure, network and software. Services often include cybersecurity, data backup and recovery, system updates and technical support. With fully managed IT services, businesses can focus on core operations while the IT service provider handles all technology-related tasks.

What is the difference between IT services and managed services?

You often will hear the terms “IT services” and “managed services” used interchangeably. Is there a difference between the two? IT services generally refer to specific tasks and functions related to technology that can be performed either in-house or outsourced. These can include services such as software development, network setup and troubleshooting. Managed services, on the other hand, represent a more comprehensive and ongoing approach. Managed IT services involved continuous monitoring, maintenance and management of the entire IT ecosystem.

Why do you need managed IT services?

So, why do you need managed IT services? What makes this outsourcing more effective than handling IT in house or hiring specialists when something breaks or you need help? Firstly, MSPs employ experts who have specialized skills and knowledge, which might be too costly to maintain in-house. Their expertise ensures that your business’s technology is robust, secure and up-to-date. Secondly, a managed IT service offers predictable and scalable budgeting, where prices are different based on your resources and needs. This is great for small businesses to avoid the high costs associated with unexpected IT issues and maintenance. Overall, having a managed IT service provider will put business leaders’ minds at ease, knowing they have experts on their side managing technology while still sticking to budget.

What does BigOrange Marketing do?

Now that you know what managed IT services means, you should learn about MSP marketing tactics. As an MSP marketing agency, BigOrange Marketing offers expert marketing solutions for managed service providers. This not only helps the MSPs, but also the clients, making it easier and simpler to find a provider that fits your unique needs. Contact us for a non-sales call to learn more about MSP marketing.

BigOrange Team

BigOrange Team

At BigOrange Marketing our team helps dozens of companies win millions of dollars in business while delivering what others just promise. We provide websites and complete outsourced digital marketing plans to help you get found, get results and get your time back.

Share the knowledge

Why is Brand Awareness Important in Manufacturing

Getting Found: Why Brand Awareness Is Important in Manufacturing

Industrial, multinational corporations like Amazon, Coca-Cola and Disney all have insanely powerful brand awareness at their disposal. These household names evoke immediate recognition, with their…

Explore this Topic
Marketing for Homebuilders Web Traffic Surge

How a Luxury Custom Home Builder Increased Their Website Traffic

Hensley Custom Building Group, a renowned custom home builder in Cincinnati, has long been a hallmark of luxury, design and unmatched craftsmanship. Yet, as the…

Explore this Topic
Wondering How to Market My MSP Business

Upcoming Webinar with MSP-Ignite: 21 Marketing Fundamentals You Must Do in 2024 or Get Left Behind

If you are a managed service provider, you may be constantly racking your brain and searching the internet for things like, “How to market my…

Explore this Topic
SEO Optimized Blogging

Get Found and Grow: SEO Optimized Blogging

So you’re blogging… that’s a great start. You’ve mastered your voice, you’re providing value to your audience and you’ve achieved a regular cadence. But if…

Explore this Topic
Could This Be the Best CRM for MSPs

Could This Be the Best CRM for MSPs?

Like every business, managed service providers (MSPs) need effective sales and marketing tools. One of these tools is the customer relationship manager (CRM). But with…

Explore this Topic
Can't Wait for Marketing Campaign Results

How Long Does an Inbound Marketing Campaign Take to Work?

We’ve all heard it before in the inbound and digital marketing community: “Inbound marketing takes time to get results.” It’s a statement that’s both true…

Explore this Topic
Scout Website Development Case Study

Standing Out Online: Scout Website Development Case Study

In a competitive industry like temperature-controlled warehousing, nailing your online presence is critical. That’s exactly what Scout Cold Capital realized when they teamed up with…

Explore this Topic
Website Design MSP StoryBrand Revamp

Website Design: StoryBrand Revamp Positions MSP for Growth

Triada Networks, an IT and cybersecurity firm, sought to boost its online presence and attract quality leads. They partnered with BigOrange Marketing to revamp their…

Explore this Topic

The 22 Best Digital Marketing Ideas to Drive Sustainable Lead Generation in 2024


Ready to grow in 2024? A good plan has to be comprehensive and filled with the best ingredients--from SEO to content, social media to paid boosting. 

Here’s what you’ll learn:

  • How to target efficiently with personas
  • How to assess if your website is hurting or helping you
  • How a content marketing plan will help you rank with Google through SEO
  • The social media tactics you need and the ones you can skip