The StoryBrand process and its plan are based on a framework designed by Donald Miller to help businesses more effectively communicate their core messages to their audience. It consists of seven key steps: How do I effectively write a StoryBrand BrandScript? To effectively write a StoryBrand BrandScript, start by identifying your target audience and understanding…
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If you’ve landed on this blog, you’ve probably at least heard of the StoryBrand BrandScript. According to StoryBrand methodology, you want to make the customer the hero of your story while creating messaging that engages customers and sells. Here’s how to ignite your digital content marketing efforts with StoryBrand and a few StoryBrand BrandScript examples…
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Taking advantage of every opportunity is vital to getting leads. Sometimes you have to create your own opportunities. Sales funnels are a way to create opportunities for potential leads and customers to get familiar with you. Here is how to create StoryBrand sales funnels that will help you get leads and grow. What Are Sales…
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Ever said this: “I’ve sunk so much money into marketing but I never see any difference in sales.” Before working with Big Orange, most of our clients are generally skeptical about marketing. To them, marketing feels more like tossing a coin into a wishing well than making a sound business investment. The hard truth is…
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It’s always exciting to visit our clients in-person and immerse ourselves in their office for a day. One of our clients, the IT services firm Internos, is located in the sunny city of Miami, Florida. This isn’t the first time we’ve talked about our client Internos. Their new IT services website was created in 2020…
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NEW! Leveraging the StoryBrand Marketing Report: How to Get Your Free Roadmap to Growth Are you looking for a way to put the StoryBrand methodology into place? Maybe a clear StoryBrand marketing roadmap, if you will? The other day, we were talking to a prospect. He mentioned that most marketing feels like he’s driving down…
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Afidence has launched a new StoryBrand website that offers a clear vision of the company’s services and advocacy approach. With a fresh look and streamlined functionality, the site introduces visitors to the company’s core services and syncMETHODOLOGYTM, their proven process for delivering client success. Afidence is an IT advocate and business technology provider serving clients…
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BigOrange Marketing client ArcLight Group has launched a new and enhanced website that offers a clear vision: High-quality IT service with fast and responsive support. The managed service provider’s site offers a simplified user experience that allows visitors to easily browse packages and services that make IT easy in the Tulsa, Oklahoma, area. ArcLight Group…
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BigOrange Marketing is a StoryBrand certified marketing guide, and we apply the StoryBrand methodology to the websites and content we create. One of our many marketing services is crafting lead-generating websites. Our experience with the manufacturing industry stems from our passion for supporting American businesses and all things American-made; we are proud to provide them…
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Website building is a key pillar of BigOrange Marketing’s offerings to help American businesses convert leads. Our years of experience designing and updating websites put us at an expert level, and we are happy to share our knowledge: The new year and new business opportunities are right around the corner. Your website is the hub…
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