Builder Marketing

BigOrange Marketing Home Builder Marketing Case Study Dayton Homearama 2021

Case Study: 2021 Homearama® at Union Village Home Builder Marketing

By BigOrange Team / November 30, 2021

As an agency with a core competency in home builder marketing, BigOrange Marketing understands the language, terms and lead times in the building industry. A local builder recommended BigOrange to the Home Builders Association of Dayton (HBAD) because of their experience providing results-driven marketing support to the Home Builders Association of Cincinnati. The Problem The…

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Customer discovery questions

Customer Discovery Questions: What Should Your Inbound Digital Marketing Agency Be Asking You?

By BigOrange Team / September 24, 2021

Why Are Customer Discovery Questions Important? If you haven’t worked with a marketing agency before, you might not know what to expect in your discovery meeting. A discovery meeting kicks off the agency’s fact-finding process. During this meeting, your agency should ask a series of questions to uncover your needs, challenges and desired results. Your…

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Cincinnati Micro Internship

HOMEARAMA 2021 Instagram Station Micro-Internship

By Margee Moore / January 16, 2021

BigOrange Marketing has an exciting micro-internship opportunity which will be featured at HOMEARAMA 2021 in Cincinnati. Instagram Station Homearama 2021 We are looking for an Instagram Station (Public Art, Sculpture, 3D Structure) for the Parkside Estates site at HOMEARAMA 2021 in September of 2021. This will be a paid internship project that is also an impressive…

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Marketing for Homebuilders 2020

Brighter Days Ahead: Lean In Marketing Ideas for Homebuilders

By Margee Moore / April 3, 2020

All homebuilders are facing a new reality: It’s time to think creatively about how to respond. Here are some steps builders can take now as we brace for a downturn and look ahead to the inevitable return to better days.   1. Use social media to reach out to potential customers. Many people are spending more…

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BigOrange Marketing Wins Social Media Program Award

By Peggy Moore / September 11, 2019

The Home Builders Association of Greater Cincinnati recently recognized BigOrange Marketing’s work for Hensley Custom Building Group. The association presented BigOrange with the Best Social Marketing Program of the Year award on April 11, 2019 at the SAM Awards event. Award-Winning Digital Marketing In the category of organic online marketing, including social media, blogs and…

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Case Study: Home Builder Connects with Leads for a New Development

By Peggy Moore / August 20, 2019

Problem: Leads Needed for a New Development in Cincinnati A newly opened luxury housing development presented an opportunity for a home builder to take on new clients. It was critical that the builder gets in front of prospective buyers quickly in a way that supported their brand. Solution: Strategic Content Spreads the News BigOrange Marketing mapped…

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